Sales and Marketing to Help You Dominate Your Market Presented by IACCE

August 18, 2021 | 9:00 AM - 10:00 AM

Statewide chambers have joined together to host a Small Business Webinar Series featuring five monthly webinars to help businesses navigate the new normal.  Experts in their fields will show you all you need to know – from legal considerations to best practices in digital advertising; from brand identity to effective sales techniques; from actionable advice on marketing and communication best practices to help your small business succeed in 2021 and beyond.

Sales and Marketing to Help You Dominate Your Market Presented by Bill Guertin – the 800 Pound Gorilla
What should small businesses be doing in sales and marketing to succeed in the “new” competitive landscape?  Bill Guertin is known as “The 800-Pound Gorilla of Sales”, and in this presentation, you’ll learn what’s working NOW in sales and marketing, what’s predicted to work going forward, and what techniques may need to be re-tooled or abandoned altogether.  You’ll come away with several specific ideas to increase your business visibility, your brand value, and your bottom line. 
Attendees will:
  • Better understand the new dynamics of the marketplace, and what is driving buying decisions
  • Be able to more effectively use readily available sales and marketing tools to succeed
  • Be introduced to brand new tools and techniques to consider in 2021 and beyond
Future Topics include:  
Sales and Marketing to Help You Dominate Your Market - August 18, 9:00 – 10:00 a.m.

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