Business News

Digital Marketing: Strategies and Tools to Get Started

Posted on October 7, 2019

Are you a small business with little to no marketing budget? No problem! Get organized and extend your reach by making the most of your digital tools. Take away easy-to-implement and practical email, social media and content marketing tricks for your toolbox. Attend one session or attend them all!

Session 1 (October 29) – Get Started: Essential Tools for Your Digital Marketing Toolkit
Which digital marketing tools make the most sense for your business? Join us to help you assess and evaluate the current tools in your marketing toolkit. You’ll learn how to use these tools and market to your target audience.

Session 2 (November 5) – Look at Me: Create Great Content
Put your toolkit to the test and start creating inspiring and informative content. Establish your audience and experiment with different types of content to promote your business.

Session 3 (November 12) – Be Heard: Distribute and Analyze Your Content
Now that you’ve created amazing content, it’s time for the world to see it! Join us to create a content distribution strategy for your business that increases your traffic and attracts new customers.

Session 4 – One on One Consultations
Looking for a little more guidance? Schedule a one-on-one marketing consultation after the series to review your current plan and get advice on choosing your distribution channels, enhancing your assets and streamlining your process.

All sessions will be held from 8:30 – 10:00 a.m. at Wintrust Bank Old Town (100 W. North).


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